WhatsApp marketing has been revolutionizing the way companies communicate with their customers. In fact, more than 50% of the top brands in Nigeria prefer using this strategy to boost their sales and expand their market reach.
However, WhatsApp marketing can be quite tricky when you first start out, especially because there are so many different rules and regulations to follow to drive conversion and sales. Fortunately, with these simple hacks, you can succeed in your WhatsApp marketing endeavors, whether you’re looking to grow your brand awareness or drive conversions on your online store.
1) Use a Catchy Lead-in
Pick a catchy lead-in line and start every message with an attention-grabbing sentence. For example, what’s up with you? What are you doing? or This is the best movie I’ve seen in a while. By beginning your messages this way, you’ll make sure that your contacts actually read them!
Furthermore, don’t forget to use emojis and GIFs—they’re not just for teenagers anymore! You can spice up your messaging by adding smileys and quirky animations like dancing bunnies. There are also stickers that can help convey a lot of information at once—all without typing anything out!
2) Create a Signature Sticker
Convert your logo into a sticker, your phone number, social media handles, etc. and embed it on your items and virtually every awesome thing you post on your status. You build an impression over time. The more people see the sticker and read what it says, the more of a potential lead they are for your business.
Remember that each person who sees the branded sticker is someone who can be reached out to about your product or service. Share these stickers with your contacts and potential clients. Custom stickers work well as thank-you messages. They’re also perfect for use as tags during marketing campaigns.
